SPE202: Fundamentals of Destination Management (16 hours)
Press: As part of the campaign “Towards a new tourist and cultural horizon” the SPE202 course, dedicated to the "Fundamentals of Destination Management", is currently available free of charge for some categories of recipients, including: Public Administration, Associations and Institutions dealing with Territory Promotion, members AIPTOC, professionals authorized by the Helios Study Center.
Supplying authority: Helios Study Center
Course Type: Basic course
Course delivery methods: Online
The course, lasting 16 hours, in E-Learning mode (FAD) can be attended without time or place constraints.
Aims
This course aims to promote the concept of Destination Management, introducing the basic knowledge to measure and evaluate the Quality and Competitiveness of Tourist Destinations.
Educational content
- Relationship between culture and tourism
- Competitiveness of tourist destinations
- Definitions of Tourist Destination
- Type of tourist destinations
- Destination Management (DM)
- Field of action of Destination Management
- Destination Management Organization (DMO)
- The Integrated Model of the Competitiveness of the Tourist Offer (MICOT)
- Factors (dimensions) and indicators of Tourism Quality
- The TAEQI (Tourism, Arts and Entertainment Quality Improvement) project
- TAEQI in Tourist Destinations
- The recognition of the skills of professions in the Tourist Destination sector
- Certification of Quality and Professional Qualification of services pursuant to Law 4/2013
- Recognition scheme for the professional figure of the Destination Manager
For information on how to use the course: Request for scholarships and free training
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