Museum Director: Requirements

Museum Director: Reference scheme

Beta version

Scheme C) Unregulated profession built without regulatory references.

Introduction to the Beta version

Reference scheme developed in accordance with the standard: SP/TAH-CF: Professional Standard (SP) 3.0 based on the professional skills indicated in the Framework of Competences of Tourism, Arts and Cultural Heritage. The scheme is created in accordance with the European Qualification Framework (EQF), Recommendations 2009/C 155/02 (European Credit System for Vocational Education and Training - ECVET) and the model called "Skills Cycle".

Furthermore, for some parts the scheme also takes inspiration from the following documents:

CEN Guide 14 “Guidelines for standardization activities on the qualification of professions and personnel.
APNR Scheme (Unregulated Professional Activities) adopted by UNI for technical standardization in the APNR area

Note: the following documents were also taken into consideration:

Professionalism and essential functions of the Museum in the light of the reform of state museums (2017)
Laboratory for the reform Contributions to the definition 1. 1. of the organizational structure of museums 2. of the tasks and activities assigned to the functional areas of ICOM Italia (2016)
ICOM ICTOP European Manual of Museum Professions (2008)
National charter of museum professions drawn up by ICOM (2008)
ICOM Curricula guidelines for museum professional development (2000)
Ministerial Decree 244 of 20/05/2019 of the MIBACT (Attachments)

The scheme is subjected to an initial public survey available to all stakeholders in the cultural tourism supply chain in order to collect comments and contributions useful for improving its contents. All interested parties are invited to improve the scheme by sending their contributions to info@aiptoc.it

Description

PPC11/P1: Museum Director (EQF Level VII)

The Museum Director is a professional figure, with a high intellectual content and complexity, responsible for guiding and managing the museum in line with the mission established by the owner body. This figure can operate in both public and private contexts, or as an independent professional, also offering specialist consultancy. The Museum Director has a deep understanding of the Cultural Heritage represented in the museum's collection and uses his skills to ensure the protection, conservation, valorisation and promotion of this heritage.”

Standards of Reference

European Qualification Framework (EQF)
Recommendation 2009 / C 155/02 (European Credit System for Vocational Education and Training - ECVET)
Law 4/2013 relating to non-regulated professions

Specific tasks and activities

In order to take into account, in the assignment of tasks, the following distinction was made:

In the museum context, it is essential to distinguish between two key roles: 'Accountable' and 'Responsible'. Although these terms have distinct meanings in English, in Italian they are often translated as a single term, 'Responsible', causing potential ambiguity.

Ultimately responsible (Accountable): is the figure who holds full responsibility for the results obtained and is responsible for the consequences of the decisions made.
Operational Manager (Responsible): is the figure who manages the operational aspect, i.e. the person who puts decisions and actions into practice.

It is possible to have multiple 'Operational Managers' for a single function, but there will always be a single 'Ultimate Manager'. Depending on the size and structure of the museum, some functions may be performed by the same person. For example, the Director could hold both the role of 'Accountable' and 'Responsible' for different activities. In this scenario, the Director should possess the necessary skills for each function and, if required, the recognitions required by law (e.g. Restorer, Security Manager, Privacy Manager, etc.).

Note: for the tasks for which he is coordinator, supervisor or ultimately responsible (Accountable), the Director can avail himself of the support of other museum professionals (Cataloger, Educator, Restorer, Conservator, Communicator, Administrative Manager, etc.)

Functional Areas

A1. Research, Management and Care of Collections Area: The Area is assigned the functions of care and management of the collections, and in particular of registration, conservation, maintenance, restoration, movement, documentation, sorting, research and scientific communication. The area is divided into:
- - A1.1 Studies and Research
  - A1.2 Care and management of collections
A2. Public Services Area: The Area is responsible for welcoming the public, supervising the exhibition spaces, developing accessibility to the museum and collections, planning educational and didactic activities, information, communication and marketing. The area is divided into:
- - A2.1 Museum Services and Activities
  - A2.2 Marketing and communication
  - A3.3 Training and Education
A3. Administration Area: The Area is assigned the functions of administration and management of human, financial and instrumental resources, legal affairs, ordinary functioning, management control, assistance to the bodies of the institution
A4. Structures, fittings and safety: The Area is assigned the functions of managing the structures and systems, the safety of the collections, personnel and the public, the preparation, creation, maintenance and adaptation of the displays.

Basic and transversal tasks

TB.1) Identify, analyze and document museum cultural heritage
TB.2) Define and plan the museum itinerary
- TB.2.1): Analyze the reference context
- TB.2.2): Design museum itineraries and services
TB.3) Guarantee the coordination of human resources

A1. Research, Management and Care of Collections Area

A1.1 Studies and Research

- - - TA1.1) Carry out study and research activities in the field of museology and in disciplines relating to the museum collection.

A1.2 Care and management of collections

- - - TA2.1 Ultimately responsible for the organization, conservation and management of museum assets

This task involves at least the following activities:

- - A1.2.1.1) Define the policies for increasing and acquiring museum assets
  - A1.2.1.2) Be ultimately responsible for the organization of the collections
  - A1.2.1.3) Be ultimately responsible for the management of the museum's documentary heritage
  - A1.2.1.4) Supervise the conservation of museum assets
  - A1.2.1.5) Coordinate the internal and external movement activities of museum assets
  - A1.2.1.6) Coordinate activities relating to the setup and presentation of museum assets
  - A1.2.1.7) Coordinate the inventory and cataloging of collections
  - A1.2.1.8) Supervise the ordinary maintenance, conservation and restoration plans of museum assets

A2. Public Services Area

A2.1 Museum Services and Activities

- - - TA2.1.1) Plan the activities and procedures of museum services and activities
    - TA2.1.2) Ultimately responsible for the correct performance of museum services and activities
    - TA2.1.3) Ultimately responsible for compliance with applicable current legislation
    - TA2.1.4) Coordinate monitoring activities and evaluation of the quality of museum services
    - TA2.1.5) Coordinate initiatives to improve museum services (continuous improvement)

A2.2 Marketing and communication

- - - TA2.2.1 Ultimately responsible for Marketing and Communication activities

This task involves at least the following activities:

- - A2.2.1) Define the marketing and promotion strategies for museum activities
  - A2.2.2) Coordinate marketing activities aimed at expanding the visitor target
  - A2.2.3) Maintain relations with external authorities, the media and other cultural institutions
  - A2.2.4) Coordinate activities related to the museum's Communication Plan
  - A2.2.5) Supervise communication and museum promotion material
  - A2.2.6) Supervise the documentation and communication systems (including websites and social networks) of the museum
  - A2.2.7) Coordinate the planning and implementation of scientific communication activities

A2.3 Training and Education

- - TA2.3.1) Ultimately responsible for training and education activities in the field of museology and in disciplines relating to the museum collection

A3. Administration Area

TA3.1) Ultimately responsible for the management of economic resources
TA3.2) Ultimately responsible for human resources management including aspects related to staff training and updating

A4. Structures, fittings and safety area

TA4.1) Ultimately responsible for the maintenance of infrastructures and equipment including those necessary for setups
TA4.2) Ultimately responsible for the supervision of the exhibition spaces

Skills, Knowledge and Autonomy and Responsibility (Skills)

For each area, the main tasks and specific activities of the profession of Ecomuseum Director are indicated.

TB Basic and transversal tasks

Task TB.1) Identify, analyze, interpret and document the museum's cultural heritage

Skills TB.1

SQ1: Analysis skills
SQ2: Ability to synthesize
SP105: Cultural Heritage relevant to the museum collection (Identify, analyze, document, relate, contextualize, develop historical-comparative relationships)

ST5: Identify and apply the basic IT and telematic tools
ST6: Identify and apply IT tools for communication
ST11: Use information search tools
SP94: Territorial context from a cultural and historical anthropological point of view (analyze, document, report)
SP100: Local cultural identities (Identify, analyse, interpret, document, report)
SP126: Interpretation Experience Paths (identify, analyze, document, report)

Based on the type of museum, the general skills indicated must be particularly in-depth in the specific sector to which they belong which can be, for example: Identifying, analysing, documenting, relating, contextualising, developing historical-comparative relationships, identifying the relevance and the historical context - cultural origin of museum assets belonging to one or more of the following (non-exhaustive list):

SP29: Unesco Heritage
SP30: Naturalistic Heritage
SP31: Historical, Artistic and Archaeological Heritage
SP32: Intangible Heritage
SP33: Food and wine heritage
SP53: Demoethnoanthropological heritage
SP54: Paleoanthropological Heritage

Knowledge TB1

KS352: Elements of Tangible and Intangible Cultural Heritage
KS145: Document management principles, methods and techniques
KS236: Museology and New Museology
KS249: Interpretation of Cultural Heritage
KS250: Lighthouse Convention
KS263: Local cultural identities
KT6: IT tools for online communication and research

General knowledge of Cultural Heritage must include both tangible and intangible assets and be particularly in-depth in the sectors relating to museum collections. Below is an illustrative and non-exhaustive list

KTU Unesco Heritage

- KTU1: Unesco Conventions on Material Cultural Heritage
- KTU2: The World Heritage List (WHL)
- KTU3: UNESCO Institutions for Cultural Heritage
- KTU4: World Heritage sites at risk
- KTU5: The Proposal List of World Heritage
- KTU6: The procedures for the recognition of Unesco sites
- KTU7: Guidelines for drafting and implementing management plans
- KTU8: Models for the implementation of Management Plans
- KTU9: Sites on the World Heritage List
- KTU10: Unesco Global Biospheres and Geoparks
- KTU11: Creative Cities Network
- KTU12: Unesco Conventions on Intangible Cultural Heritage
- KTU13: The World List of Intangible Cultural Heritage
- KTU14: Other Programs for the protection and promotion of Cultural Heritage

KTN Natural Heritage

- KTN1: Protected Natural Areas
- KTN2: Parks and Nature Reserves
- KTN3: Nature reserves
- KTN4: Natura 2000 network
- KTN5: Sites of Community Interest (SIC)
- KTN6: Special Protection Areas (SPAs)
- KTN7: Special Areas of Conservation (SAC)
- KTN8: The Wetlands
- KTN9: The Geosites
- KTN10: Management tools for protected natural areas
- KTN11: Landscape Plans
- KTN12: The environmental protection and supervisory bodies
- KTN13: Strategies for Biodiversity

KTI Intangible Heritage

- KTI1: Demo-ethno-anthropological heritage (DEA)
- KTI2: Registers of Intangible Heritage
- KTI3: Religious Rites and Festivals (Celebrations)
- KTI4: Crafts, Knowledge and traditional working techniques (Knowledge)
- KTI5: Traditions and Oral Expressions (Expressions)
- KTI6: Performing Arts
- KTI7: Places of Memory and Symbolic Places
- KTI8: Places of Myth and Legends
- KTI9: Places of the Sacred
- KTI10: Places of historical events
- KTI11: Places of historical personalities and culture
- KTI12: Historical places of work
- KTI13: Places of the literary story
- KTI14: Places of television and film storytelling
- KTI15: Ethno-anthropological museum heritage
- KTI16: Ethnomusicological Heritage
- KTI17: Literary parks

KTS Historical, Artistic and Archaeological Heritage

- KTS1: Archaeological Tourism
- KTS2: Parks and Archaeological Sites
- KTS3: Paleolithic, Mesolithic and sites of tourist interest
- KTS4: Neolithic, Metal Age and sites and sites of tourist interest
- KTS5: Main architectural styles
- KTS6: Tourist sites from the Greek and Roman times
- KTS7: Testimonies of Byzantine and Lombard civilization
- KTS8: Sites of tourist interest from the Norman period
- KTS9: Baroque and Rococo
- KTS10: Neoclassical Architecture
- KTS11: The Testimonies of Liberty
- KTS12: The historic villages
- KTS13: The Museum Heritage

KTE Food and Wine Heritage

- KTE1: Typical products
- KTE2: Food and wine tourism
- KTE3: The quality certification of DOP, IGP and TSG food products
- KTE4: Traditional Agri-Food Products
- KTE5: Other forms of recognition of typical products
- KTE6: The wine roads
- KTE7: The production specifications
- KTE8: Organic products
- KTE9: Farmhouses
- KTE10: Quality rural and agri-food districts

Task TB.2) Define and plan the museum itinerary

Activity TB.2.1): Analyze the reference context

TB2.1 Skill

SQ1: Analysis skills
SQ10: Analyze the explicit, implicit and mandatory requirements (needs) of real and potential users
SP1: Identify and evaluate the applicability of the rules for the protection and use of the Cultural and Landscape Heritage
SP4: Identify and evaluate the applicability of the Tourism Legislation
SP16: Perform SWOT Analysis
SP24: Identify the Strategic Stakeholders
SP47: Use research tools and methodologies
SP73: Natural endogenous attractions (know, analyze)
SP74: Endogenous cultural attractions (know, analyse)
SP75: Induced Attractions (know, analyze)

SP87: Identify and evaluate the applicability of the Environmental Protection and Sustainable Development Legislation

SP92: Documentary Research (applying techniques and methodologies)

SP94: Territorial context from a cultural and historical anthropological point of view (analyse, document, report)
SP95: Identify and evaluate the applicability of legislation in the museum and eco-museum sector

SP96: Identify and analyze the economic and social context of the territory
SP100: Local Cultural Identities (Identify, Analyze, Interpret, Document)
SP102: Knowing how to analyze the territorial context from a museum point of view

Knowledge TB2.1

KQ33: Quality Management – Techniques for analyzing the requirements (needs) of interested parties
KS3: Experiential Tourism
KS4: Sustainable Tourism
KS5: Accessible Tourism
KS7: Cultural Tourism
KS17: Integrated Tourism
KS24: Destination Management Organization (DMO)
KS27: Local tourism systems
KS28: Institutions and Promotion of the territory
KS39: The legislation for the protection and use of Cultural Heritage
KS40: The criteria for the protection of cultural heritage
KS41: The various levels of protection
KS43: Landscape assets
KS92: Supervisory and protection bodies
KS121: Relations with institutions
KS106: Tourism Legislation

KS194: Local cultural endogenous attractions
KS195: Territorial natural endogenous attractions
KS196: Induced territorial attractions

KS216: Principles of Sustainable Development
KS223: Territorial context from a cultural and historical anthropological point of view
KS232: Environmental Protection and Sustainable Development Regulations
KS242: Regional legislation regarding the establishment, recognition and management of museums and ecomuseums
KS245: National and regional museum/ecomuseum networks
KS265: Territorial Bodies and Institutions

Activity TB.2.2): Design museum itineraries and services

TB2.2 Skill

SQ1: Analysis skills

SQ5: Planning skills
SQ6: Programming skills

SQ11 Design processes and services
SQ12: Implement, document and classify core processes
SQ14: Propose process changes to facilitate and rationalize improvements
SP3: Evaluate the applicability of funding for the sector supply chain

SP22: Identify and evaluate the applicability of Sector Policies
SP25: Evaluating the applicability of Programs, Conventions and Institutional Acknowledgments

ST14: Identify and apply Risk Management tools and models

ST16: Identify and apply the Corporate Organizational Models

Knowledge TB2.2

KQ1: Quality Management - The UNI EN ISO 9001 standard
KQ22: Quality Management - Factors (dimensions) and quality indicators
KQ11: Quality Management - Design and development;
KQ23: Quality Management – The Service Charter
KS50: Funding for the Tourism and Cultural Sector
KS91: Theories and Models of Experiences
KS93: Characteristics of Experiences
KS95: Designing Experiences
KS99 Risk Management
KS110: Events: The Location
KS111: Sustainability of Events
KS188: The legislation relating to Authorizations and Permits regarding events
KS198: Support services to the basic offer
KS206: Competent services and authorities in the event of accidents or sudden illnesses
KS236: Museology, Museography and New Museology
KS249: Heritage Interpretation
KS252: Planning and implementation of events on museum/ecomuseum themes
KS266: Museum/ecomuseum design techniques and methodologies
KS352: Heritage Interpretation Experience Centers (CEIP)

KS356: Interpretative services in museum settings
KS358: Design and Planning of Cultural Heritage Interpretation Routes

KT5: Basic IT and telematic tools
KT16: Corporate Organizational Models

Task TB.3) Guarantee the coordination of human resources

Skills TB.3

SQ3: Organizational skills
SQ4: Ability to control
ST1: Ability to communicate
ST2: Group management skills
ST3: Conflict management skills
ST12: Assign roles and tasks in management processes

Knowledge TB.3

KQ5: Quality Management - The management of human resources
KS104: Communication and Conflict Management
KS105: Communication styles and effective communication
KT2: Group management techniques
KT3: Conflict Management Techniques
KT12: Techniques and methodologies for human resource management
KT24: Leadership and Group Psychology
KS124: Cultural Management

A1. Research, Management and Care of Collections Area

A1.1 Studies and Research

Task TA1.1.1) Carry out study and research activities in the field of museology and in disciplines relating to the museum collection.

Skill TA.1.1.1

SP43: Identify and evaluate the applicability of legislation on copyright and copyright
SP47: Knowing how to use study tools and methodologies
SP88: Knowing how to prepare studies, reports and scientific surveys related to one's reference sector
SP89: Knowing how to develop and promote research projects related to one's reference sector
SP90: Knowing how to coordinate or participate in scientific and editorial committees related to one's reference sector
SP92: Documentary Research (applying techniques and methodologies)
ST11: Use information search tools

Knowledge TA.1.1.1

KS116: Research tools and methodologies
KS130: Research planning methodologies in relation to one's reference sector
KS217: Social Research Methodologies
KS218: Documentary Research Techniques and Methodologies
KS220: Research planning methodologies in relation to one's reference sector
KT5: Basic IT and telematic tools
KT6: IT tools for communication
KT25: Legislation on Author's Rights and Copyright

Task TA1.2.1 Ultimately responsible for the organization, conservation and management of museum assets

The activities underlying this task may include:

A1.2.1.1) Define the policies for increasing and acquiring museum assets
A1.2.1.2) Be ultimately responsible for the arrangement of the collections
A1.2.1.3) Be ultimately responsible for the management of the museum's documentary heritage
A1.2.1.4) Supervise the conservation of museum assets
A1.2.1.5) Coordinate the internal and external movement activities of museum assets
A1.2.1.6) Coordinate activities relating to the setup and presentation of museum assets
A1.2.1.7) Coordinate the inventory and cataloging of collections
A1.2.1.8) Supervise the ordinary maintenance, conservation and restoration plans of museum assets

Skill TA1.2.1

SP40: Know how to organize the spaces where museum services are carried out
SP48: Use cataloging tools and methodologies
SP51: Cultural Heritage relevant to the museum collection (evaluate the state of conservation in collaboration with the restorer and scientific experts)

SP52: Evaluate the applicability of the protection constraints on Cultural Heritage

SP103: Create databases relating to the relevant museum cultural heritage
SP116: Define policies for the increase and acquisition of museum assets
SP117: Use typologies and criteria for organizing and organizing the museum
SP118: Coordinate inventory and cataloging activities of the collections
SP119: Cultural Heritage relating to museum collections (know methods and techniques of handling and maintenance)

Knowledge TA1.2.1

KS40: The criteria for the protection of cultural heritage
KS41: The various levels of protection
KS42: The problem of conservation and restoration, the Charters of restoration
KS125: Techniques and Methodologies of museum arrangement and layout
KS140: Techniques and methodologies of preventive conservation of cultural heritage
KS145: Document management principles, methods and techniques
KS166: National and international technical standards on cataloging
KS236: Museology, Museography and New Museology
KS269: Visual Communication
KS270: Lighting technology

A2. Public Services Area

A2.1 Museum Services and Activities

Task TA2.1.1) Plan the activities and procedures of museum services and activities

Skill TA2.1.1

SQ3: Organizational skills
SQ5: Planning skills
SQ7: Ability to produce improvement plans
SQ13: Implementing Procedures and Operating Instructions for Quality
SP40: Know how to organize the spaces where museum services are carried out
SP41: Know how to organize the location and "staging" of your museum offer

Knowledge TA2.1.1

KQ7: Quality Management - Planning and monitoring of the service
KQ8: Quality Management - The procurement system
KS102: Theater as a model for staging experiential offerings
KQ4: Quality Management - System Documentation; the Manual; Procedures and Operating Instructions;
KS101: Basic IT and Telematics
KS186: Event Planning

Task TA2.1.2) Ultimately responsible for the correct performance of museum services and activities

Skill TA2.1.2

SQ3: Organizational skills
SQ4: Ability to control
SP14: Contribute to the correct management of exhibition events on museum themes
SP122: Contribute to the correct management of experiential events
SP123: Contribute to the correct management of interpretive events

Knowledge TA2.1.2

KQ9: Quality Management - Production and provision of the service;
KQ10: Quality Management - Identification and traceability;
KS1: Logistics
KQ26: Quality Management – Event quality standards
KS102: Theater as a model for the staging of experiential offerings
KS111: Sustainability of Events
KS183: Characteristics of Events
KS187: Protection of Locations and Places used for events
KS188: The legislation relating to Authorizations and Permits regarding events
KS189: Exhibition Methodologies and Techniques
KS233: Planning and realization of events on cultural themes
KS269: Visual Communication
KS270: Lighting technology
KS253: Ecomuseum communication
KS265: Territorial Bodies and Institutions
KS292: Methodologies and techniques for evaluating Heritage Interpretation pathways
KS349: Principles of Experiential Pathways
KS350: Principles of Cultural Heritage Interpretation Pathways (Heritage Interpretation)
KS352: Heritage Interpretation Experience Centers (CEIP)
KS354: Experiential techniques and methodologies in the museum sector
KS356: Interpretative services in museum settings
KT16: Corporate Organizational Models

Task TA2.1.3) Ultimately responsible for compliance with the applicable legislation in force

Skill TA2.1.3

SP1: Identify and evaluate the applicability of the rules for the protection and use of cultural heritage
SP2: Check the correct application of the safety regulations in the workplace
SP4: Verify the correct application of the Tourism Legislation
SP42: Verify the correct application of the legislation on privacy
SP95: Knowing how to apply the legislation in the museum and eco-museum sector

Knowledge TA2.1.3

KS39: The legislation for the protection and use of Cultural Heritage
KS47: The legislation on privacy and the tourism sector
KS49: The legislation on safety in the workplace
KS52: Consumer protection legislation
KS106: Tourism Legislation

Task TA2.1.4) Coordinate monitoring activities and evaluation of the quality of museum services

Skill TA2.1.4

SQ18: Identify, understand and evaluate quality factors, indicators and standards
SQ19: Apply auditing tools
SQ20: Apply monitoring methodologies and techniques
SQ21: Apply Customer Satisfaction methodologies and techniques
SQ22: Monitor and Evaluate the provision of services

Knowledge TA2.1.4

KS243: Museum evaluation criteria
KQ13: Quality Management - Monitoring and measurement of processes and services
KQ14: Quality Management - The Management of Non-Conformities and Corrective Actions
KQ15: Quality Management - Evaluation of the quality of services
KQ16: Quality Management - Internal inspections (Audit)
KQ17: Quality Management - The ISO19011 standard
KQ19: Quality Management - Conducting audits
KQ31: Quality Management - Monitoring and audit
KQ33: Quality Management - Monitoring and evaluation of the quality of events
KS269: Evaluation of ecomuseum services
KS272: Inspection, surveillance, protection and safeguarding of ecomuseum assets
KS353: The VQCEIP method for evaluating Heritage Interpretation Experience Centers

Task TA2.1.5) Coordinate initiatives to improve museum services (continuous improvement)

Skill TA2.1.5

SQ14: Propose process changes to facilitate and rationalize improvements
SQ16: Evaluate and analyze individual processes to identify corrective and improvement actions
SQ18: Identify, understand and evaluate quality factors, indicators and standards
SP21: Identify and provide support for the choice and application of innovative technologies for the reference sector
SQ8: Manage the change request process
SP10: Apply tools for measuring and evaluating museum events and services
SP20: Understanding the impacts of new technologies in the processes of your sector
SP35: Analyzing and interpreting market trends

Knowledge TA2.1.5

KQ35: Quality Management - Continuous Improvement
KS38: The new emerging technologies
KS184: Evaluation of museum events and services
KQ26: Quality Management – Quality standards for events and services

A2.2 Marketing and Communication

Task TA2.2.1 Ultimately responsible for Marketing and Communication activities

This task involves at least the following activities:

TA2.2.1) Define the marketing and promotion strategies for museum activities
TA2.2.2) Coordinate marketing activities aimed at expanding the visitor target
TA2.2.3) Maintain relations with external authorities, the media and other cultural institutions
TA2.2.4) Coordinate activities related to the museum's Communication Plan
TA2.2.5) Supervise communication and museum promotion material
TA2.2.6) Supervise the documentation and communication systems (including websites and social networks) of the museum
TA1.2.7) Coordinate the planning and implementation of scientific communication activities

Skill TA2.2.1

SP8: Develop a Communication Plan for the reference sector
SP11: Identify the web technologies to be used for tourism and territorial marketing
ST1: Ability to communicate and involve
ST6: Identify IT tools for communication
SP39: Apply multimedia presentation techniques

Knowledge TA2.2.1

KQ34: Quality Management - Internal and external communication
KS29: Tourism Marketing
KS30: Cultural Tourism and Communications
KS31: The Communication Plan
KS32: Online Marketing and Promotion
KS33: Web Marketing Techniques
KS34: Social Marketing
KS100: Information technology for communication
KS121: Relations with institutions
KS267: Elements of museum dissemination
KS268: Social Communication
KS59: Sociology of Communication
KS104: Communication and Conflict Management
KS105: Communication styles and effective communication
KS147: Science of communication
KS253: Museum communications
KS267: Elements of museum dissemination
KT27: IT tools for communication
KT28: Videoconferences and Webinairs

Task TA2.3.1) Ultimately responsible for training and education activities in the field of museology and in disciplines relating to the museum collection

Skill TA2.3.1

SP36: Carry out training and information with reference to matters related to museum activities
SP45: Develop training/information projects in the museum sector
SP46: Curate and manage training/information events in the museum sector
ST22: Knowing how to apply tools, including IT tools, for drafting educational reports and documents

Knowledge TA2.3.1

KS112: Teaching techniques and methodologies
KS127: Methodologies and techniques for the evaluation of training events
KS128: Elements of Pedagogy
KS239: Characteristics of museum educational services

A3. Administration Area

Task TA3.1) Ultimately responsible for the management of economic resources

T3.1 skill

ST9: Use corporate accounting and administration tools
ST20: Identify and apply reporting tools

Knowledge T3.1

KQ8: Quality Management - The procurement system
KS96: Management costs
KS97: Accounting and Tax Management
KS103: Business Administration
KT21: Reporting tools and procedures

Task TA3.2) Ultimately responsible for human resources management including aspects related to staff training and updating

T3.2 skill

SQ9: Identify skills gaps
SQ17: Assist process owners in choosing and using measures to evaluate the effectiveness and efficiency of operational processes
ST2: Group management skills
ST3: Conflict management skills

Knowledge T3.2

KQ5: Human resource management (people)
KS104: Communication and Conflict Management
KS105: Communication styles and effective communication
KT12: Techniques and methodologies for human resource management
KT24: Leadership and Group Psychology

A4. Structures, fittings and safety

TA4.1) Ultimately responsible for the maintenance of infrastructures and equipment including those necessary for setups

T4.1 skill

SP124: Coordinate and collaborate with other professional figures in plans for the maintenance of museum infrastructure and equipment

Knowledge T4.1

KS361: Methodologies and techniques for ordinary and extraordinary maintenance
KS362: Management of Museum Infrastructure and Equipment
KS363: Security Systems
KS364: Management of large groups of visitors for museum safety purposes
KS365: Emergency protocols (fire and other risks to infrastructure and equipment)

KS366: Regulations relating to conservation and safety in museums.

Task TA4.2) Ultimately responsible for the supervision of the exhibition spaces

T4.1 skill

SP125: Coordinate and participate with other professional figures in museum surveillance plans

Knowledge T4.1

KQ6: Quality Management - Logistic resources: equipment, infrastructure and work environment
KS359: Surveillance and Anti-theft Systems
KS360: Regulations relating to supervision in museums.
KS367: Surveillance and management of large groups of visitors for security purposes
KS368: Emergency protocols (thefts or other similar critical situations)

Authority and Responsibility: VII level of the European Qualifications Framework

Profile Evaluation Criteria

To certify the possession of skills, it is proposed to take into consideration methodologies that take into account the following aspects in a non-mutually exclusive manner, i.e. possibly in combination with each other:

Qualifications awarded in the academic field (Formal Learning)
Specific Training (Non-Formal Learning)
Work or Professional Experience (Informal Learning)

Regarding qualifications, unless specifically requested by (eco)museum administrations, exceptions could be considered. Given the diversity of themes, objectives, sizes and types of (eco)museums, if an individual can demonstrate that they have acquired the necessary skills through life and work experiences, a specific academic qualification may not be essential. (*)

(*) In this regard, it is reported when indicated in point 15 of the National Charter of museum professions drawn up by ICOM (2008):

As a rule, the skills required of the various professional figures correspond to the possession of certified educational qualifications (diplomas, degrees, masters, etc.). However, there are museums which, by type and/or mission, require skills that can only be acquired through life and work experiences. In these cases, justified exceptions are possible by the responsible administrations, in relation to the request for specific qualifications. Personnel who already work in museums and who have gained adequate knowledge and skills during their work experience will be able to usefully attend training courses in order to update their preparation as indicated in the profiles.

Work or professional experience can be demonstrated through various tools including:

Curriculum Vitae
Professional portfolio
Objective placement on the market (awards, regional, national or international recognition)
Publications (scientific or editorial)

Requirements for access to the professional figure

Since the professional figure is not organized in an order or college, the requirements may vary based on the relevant Professional Association or other criteria established by the individual interested parties. Below are the requirements adopted by AITOC - Italian Association of Tourism Professionals and Cultural Operators.

Reference diagram: Museum Director (SP/TAH-CF/PPC12/P1)

Have attended specific training courses for the professional figure in question organized/recognized by Universities, Regions or Professional Associations established pursuant to Law 4/2013 and recognized by the Ministry of Enterprise and Made in Italy (ex MISE) and at least six months , even non-continuous, with proven work or professional experience in the reference sector.

Degree in one of the disciplines related to the museum's collections and at least three years, even if not continuous, of proven work or professional experience as a museum director

At least three years of proven work or professional experience in the museum field and having attended supplementary training courses to update one's preparation as required by the professional figure in question.

Be included in the Registers of Professional Associations established in accordance with recognized national legislation, provided that they refer to the professional figure. In Italy the requirement is met if the professional is included in a register held by professional associations established pursuant to law 4/2013 and recognized by the Ministry of Enterprise and Made in Italy (ex MISE) and has obtained a Quality and Qualification Attestation Professional under the law 4/2013

Related searches on the Skills Archive Databases (UNDER IMPLEMENTATION)

Training courses that release the professional competence in question: PPC11/P1 courses

Professionals with the relevant professional competence: PPC12/P1 Professionals